A human and innovative approach

With a rich background that combines large corporations, consulting, and politics,
Yves-Alexandre is an experienced consultant known for his pragmatism and extensive, diverse network among public and private institutions of all sizes.

Over the years, he distinguished himself as the Director of Communications at the Fonds de solidarité FTQ and previously as a Senior Partner at Tesla RP, where he supported numerous organizations and contributed to several campaigns recognized for their strategic excellence by the SQPRP. His experience in engineering, healthcare, and aerospace makes him an advisor capable of effectively handling a variety of issues.

Yves-Alexandre is involved on the boards of Enfant Soleil, the YMCA Foundation of Québec, and the Conseil des arts de Montréal. He has also been a mentor within the Black Wealth Club network since 2023.

Suzie Pellerin is a strategist in public affairs, crisis management, and communications, with more than 30 years of experience supporting organizations in the health, insurance, philanthropic, and public sectors. She advises executives, nonprofits, and growing companies on strategic positioning, sensitive issue management, and influence strategies tailored to
complex environments.
 

Throughout her career, she has led major mandates, particularly in the health sector, where change is constant and the environment complex. She has also held senior leadership roles within prominent organizations in the insurance and
financial services industries. Earlier in her career, Suzie contributed to Québec’s political landscape and served as a spokesperson and recognized expert in public health and healthy living.
 

Known for her ability to navigate turbulence, build trust-based relationships, and articulate clear strategies in sensitive contexts, she now puts her expertise to work for organizations seeking to strengthen their impact, credibility, and
influence.
 

Socially engaged, she serves or has served on several boards of directors, including Montréal – Métropole en santé, Dis-moi, the Régie des installations olympiques, and the Association des professionnels en philanthropie du Québec.

Whether it’s for corporate communications mandates, strategic writing, media relations,
internal communications, or issue management, Amélie brings to the table her strong analytical skills, solid writing abilities, and her capacity to clearly understand key issues to achieve the desired results.

Over the course of her 25-year career in public relations, she served as Director of External Communications for a multinational engineering and construction firm during the most serious crisis in the company’s history. Prior to that, she applied her expertise at a real estate subsidiary of a leading institutional investor, where she notably acted as spokesperson. Amélie has also worked with numerous clients through various public relations consulting firms. She has supported major clients from both the public and private sectors across a wide range of industries, including industrial and manufacturing,
transportation, private security, hospitality, healthcare and pharmaceuticals, home renovation, and professional services (law firms).

She holds a bachelor’s degree in law from Université Laval and a certificate in public
relations management from McGill University. She was a member of the Quebec Bar for
nearly 20 years (1998 to 2015).

Since 2015, Amélie has served on the board of ruelle de l’avenir, an organization dedicated to academic perseverance, and has held the position of Chair since 2020. She was also actively involved with the Young Chamber of Commerce of Montreal for six years, where she served on the board of directors from 2007 to 2010 and chaired the Human Resources Committee.

Ms. Labrie brings over 30 years of experience in government affairs, corporate communications, strategic planning, sustainability, and ESG disclosure. She has worked with both publicly traded and private companies, as well as within the federal public service.
 

A seasoned senior executive, she most recently served as Executive Vice-President and Chief Public Affairs, Communications, and Strategy Officer at Cogeco. Prior to joining Cogeco, she was Senior Vice-President of Global Government Affairs and Communications at Enerkem. She also worked as a business strategy consultant, held leadership roles at CAE, and began her career in the federal public service in Ottawa.
Ms. Labrie holds a Master of Science (M.Sc.) in International Business and a Bachelor of
Business Administration (B.B.A.) from Université Laval. She also holds the university-level designation in corporate governance (ASC, C.Dir.) from the Collège des administrateurs de sociétés, and the CCB.D designation from Competent Boards, focused on governance related to climate, nature, and biodiversity.
 

She currently serves on the boards of Enerkem, the Canadian Chamber of Commerce, Generate Canada, and Espace Inc.

A public relations expert, Benoit has developed a diverse range of experience across most areas of communications, including media relations, issues management, marketing, strategic planning, as well as writing and designing communication tools.

After several years working in agencies, he transitioned into the entrepreneurial ecosystem, contributing to the evolution of Startup Montréal into Québec Tech and managing communications for Ax.c, a world-class innovation hub located in downtown Montréal. These experiences allowed him to build a strong network and deepen his knowledge of the business and technology sectors in Québec, across Canada, and internationally.

Versatile and creative, Benoit develops tailored strategies that align with the specific needs of each project. Always on the lookout for new trends, he offers innovative and effective solutions to support SMEs, startups, large corporations, non-profits, and government organizations in achieving their goals.

Marie-Eve spent the past 20 years working in corporate communications and project management within community, public, and private organizations. A strong sense of purpose, along with a commitment to contributing to the social fabric, has consistently been at the heart of her work.

Whether serving as an advisor, director, or consultant, she has led organizational
transformation initiatives and supported C-level executives in navigating complex
decision-making processes.

Drawing on a diverse background, she has developed solid expertise in designing and implementing practical, coherent, and sustainable communication strategies that foster alignment between culture, actions, and communications. She stands out for her methodical and structured approach to communication, grounded in a deep understanding of organizational dynamics, enabling her to effectively respond to the specific needs of each context.

Social and professional engagement are integral to her career. She is actively involved with the International Association of Business Communicators (IABC), whose mission is to advance the strategic standards of the profession.

Kate is a seasoned professional with many years of experience in communications, public relations, and strategic consulting, serving both public and private organizations.

Throughout her career, she has helped organizations expand their reach, strengthen their reputation, and confidently navigate complex issues.

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She has advised executives and acted as a spokesperson for major institutions, including the Caisse de dépôt et placement du Québec and the Government of Canada.

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Today, Kate puts her expertise to work for companies and leaders who want to better tell their story, clarify their message, and stand out in the public sphere. Her approach combines strategic rigor, political acumen, and active listening to create communications that are both authentic and impactful.